There is a nice deal on Downy Unstopables at Target right now. It is part of a buy 2 and get a $5 gift card deal. You can grab it for only $4.49 per bottle.
Here is how the deal looks:
Free $5 gift card when you buy 2 select Luvs, Bounty, Tide, Downy, Bounce, Puffs or Charmin items through 5/11
Buy (2) Downy Unstopables 19.5 oz $8.99 each
Use (2) $2/1 Downy Unstopables or Gain Fireworks, exp. 5/31/13 (RP 04/14/13)
Pay: $13.98 and get back a $5 gift card
Final Cost: $8.98 or $4.49 each
*Some areas might have received a Target coupon for $1.50/2 Tide Detergent, Tide Boost Duo Pacs, Downy Softener, Downy Unstopables, Bounce Sheets or Bounce Dryer Bar in the 4/14 RP insert. If you received this coupon, you can also use that Target coupon to bring your total to $3.74 per bottle. Not all areas received this coupon and the value varies by region.
You might also want to take a look at some recent unadvertised Target deals here.